Our CSR - Vital Products PLC

Corporate Social Responsibility

Nigeria’s Children’s Breakfast Club is Vital Product’s independent Corporate Social Responsibility initiative.

Nigeria’s Children’s Breakfast Club

Nigeria’s Children’s Breakfast Club is Vital Product’s independent Corporate Social Responsibility initiative. It was founded by Malvika Kapoor from Lagos, Nigeria. The $3 initiative focuses on feeding 4 low income children’s schools every school morning.
Nigeria’s Children’s’ Breakfast Club is in Association with AFED – Association for Formidable Education Development & Alausa Secretariat Ministry of Education. The Ministry of Health has approved the project & the pilot project was launched in June 2016 and 200 children received milk for the first time.
The programme raises funds from donors via under the line marketing events, friends and family and the founders private money. Vital Products Plc. cover all over heads, logistics costs and any devaluation increments in price, keeping the initiative consistent at $3 a month.
The project hopes to expand to more children but with caution, the trails of the third world prevent rapid growth of the project and the founders aim to do it ‘right’ instead of big. All donors are welcome any day to donate milk themselves, Monday – Friday. VITAL PRODUCTS PLC & BRIDGE ACADEMIES INTERNATIONAL
Bridge International Academies is the world’s largest education innovation company serving the 700 million families who live on less than $2 USD per day. We strive to provide the highest quality education product to the more than 100,000 students who attend Bridge’s more than 400 nursery and primary schools across emerging markets in Africa.

BRIDGE'S AUDIT REPORT FOR VITAL PRODUCTS 12-05-18 Download

Children of Nigeria Breakfast Club Download

NCBC_ Bridge International Academies Press Release Download

About Bridge & Vital Partnership

As part of our Corporate Social Responsibility, Vital Products Plc has dedicated all their Nigeria’s Children’s’ Breakfast Club milk produce, resources & time to Bridge Academies International in Lagos. At Bridge International Academies, their mission is to provide every child with the chance to have a high-quality primary education regardless of their family’s income – in a nutshell, “Knowledge for all.”
Vital Products Plc & Bridge Academies International established a partnership around the Breakfast Club in 2017. 200 children under the age of 7 are fed free vivo milk every morning. The school is in Ikorodu & provides information on the success of the milk regarding: Social & Academic Improvements & Benefits, Attendance & Alertness, Calmness & Motivation. The partnerships consistently looks at ways to better the experience of the children & have a very fruitful, transparent & symbiotic relationship. www.bridgeacademiesinternational.com
Our partnership will make the Ikorodu school branch of Bridge Academies Vital Product’s very own partnership school. Over the last few months we have been very impressed with the work & achievements of Bridge Academies and salute their resilience in breaking the moulds in education quality in Nigeria. Bridge is headquartered in San Francisco in the heart of Silicon Valley and is able to monitor & promote education quality through their progressive & transparent technology. At Vital Products Plc we are always striving to be involved with education & the children of the next generation, we are most keen on transparency of our efforts and found Bridge Academies to be the most transparent and honest in this.
The key to Bridge International Academies’ success lies in our vertically-integrated system. Through it, we have re-engineered the entire lifecycle of basic education, leveraging data, technology, and scale.
Mr Jay Kimmel , founder of Bridge & Malvika Kapoor met in London at a conference where they realized they had the same dreams for the bottom billion on Nigeria and immediately set up the partnership. (follow us on Instagram on @nigeriaschildren)
Nigeria’s Children’s’ Breakfast Club
In 2014 Vital Products Plc founded an in house non –profit body called “Nigeria’s Childrens Breakfast Club” we raised significant funding & donated from our head office as well towards manufacturing, delivery & we cover all over heads. The funding is used purely for the children in need. The non-profit focuses on feeding children milk when they begin school in the morning, most of the children are currently starving when they come to school and find it hard to concentrate, achieve grades, progress in society, be punctual & control their emotions. In a case studied in the UK by Kids Company, it showed that children are more productive, academic, achieving, happy & calm once they have had something to eat. Thus, was born the breakfast club. Today we are feeding 210 children a day at Bridge Academies & hope to increase this number over the next few months. (follow us on Instagram on @nigeriaschildren)

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